Reclaiming social media from the machines that hijacked it.
Blank is a personal project I’m building with Dimo Trifonov, against the grain of the category, no algorithms, no ads, no notifications, no infinite scroll. The product and brand are shaped around a single claim: that attention is worth protecting, and that sharing online can still feel like a deliberate act rather than a reflex. The identity leans into restraint as a posture, treating quiet, space, and clarity not as aesthetic moves but as the actual subject matter.
Join us if you are interested: blank.is
The interface treats silence as a feature, not a flaw. Empty space is allowed to stay empty. The brand mirrors the product. Monochrome by default, slow by intent, stripped of the visual noise that signals engagement elsewhere.